How to sell a designer property at the best possible price

Selling real estate often proves to be a more difficult task than most property owners imagine as it has its intricacies, and getting to a deal requires a strategic approach to presenting the property, forming a price, the time period in which it is sold, selling with or without the help of a broker, and good marketing. Sometimes even with perfect execution of all these, reaching a deal with a client takes time.

When selling a luxury property, it is key to prepare the property so that it gets the best possible selling price. Our experts give tips here on how to sell a designer property as profitably as possible!

Top tips when selling a luxury property

A modern, tidy and clean apartment attracts significantly more attention from potential buyers and is sure to have a positive impact on pricing.

Furnish it in style or hire a designer to do it for you

The contemporary home is modern yet minimalist in its furnishings. The clean style, straight lines and symmetrical proportions are psychologically soothing and create a sense of order and harmony. Luxury is epitomised with grandeur that is devoid of clutter of elements. Winning combinations are alternating nude and contrasting colours, furniture that blends like fabrics - for example natural wood and glossy surfaces. Colours are important. White is a symbol of purity and freshness. The colour is a timeless classic that never goes out of fashion and is suitable for literally everything. White stands up well on a variety of textures and surfaces - smooth, rough, glossy, matte, whether on textiles or accessories.

But not everyone has the skill to spruce up a home, so it's best to trust a proven professional. The professional advice of an interior designer will help you further improve the look of your proposed apartment. As previously mentioned, attractive furnishings play a major role in determining a fair selling price. A professional designer knows how to select the furnishings for a luxury property to meet the expectations of buyers. Apart from the arrangement, the interior designer knows how to highlight the good features of the home so that it leaves a good impression during viewings on potential buyers. Creating a cozy atmosphere will help buyers feel the place as their own and imagine their daily life in it.

Choose a specialist estate agency

If you are interested in selling a luxury property, then you should know that a successful sale starts precisely with the selection of a consultant and the definition of market objectives. Unique estates professional consultants will give you the right guidance on how to make the most successful and satisfying transaction for your luxury home.

We will assist you and provide a reliable valuation of your real estate that is based on comprehensive market research and our own data accumulated over the years, applying best practices. By analyzing the consumer behavior and lifestyle of today's buyer, we can always provide you with timely, objective and accurate information. Our skilled professionals have a broad view of new trends in architecture and interiors and can make approximate predictions about changes in the luxury housing sector.

The sale of an apartment can happen with and without a real estate agent. But, consulting a real estate professional will ensure you have peace of mind that you will go through all the steps of selling your apartment without any problems. By choosing to trust the services of a professional consultant, you will save yourself a serious portion of both the obligations and responsibilities and the worries that every seller faces.

We advise you to trust an agency if you want to achieve satisfactory results in minimum time and with the most profitable profit. Do your research on the agencies in the market by informing yourself about the history of the company, its awards and achievements, memberships in organizations, participation in international forums, symposiums, conferences, events, etc. This will give you an insight into the company's positioning, its reputation among others and the transparency of the services it offers.

Select the appropriate season for sale

Before listing your designer condo for sale, it's key to consider current trends to get the deal done at the right time. Above all, for this, you need to be familiar with the stages and processes of the real estate market. Study what the supply and demand is, how the price levels of the apartments are going, considering the different urban areas and the advantages they offer. Also get to know the local features of the city and/or neighbourhood to get a more realistic idea of the price. Check listings for apartments in the same area or with the same features such as square footage, furnishings, trends and more and choose when it's most profitable for you to sell.

Take a look at the current economic and financial situation of the population. Keep in mind that if you list your property for sale at the wrong time, you run the risk of it not reaching the right buyers. The property market is characterised by alternating phases of boom and bust. If it is currently in a phase where apartment prices are down, demand is low, while supply is at its peak, you better have some patience and wait for a more favourable time to make a bigger profit.

Nationally, the period with the highest prices per sq.m. are the summer and autumn months, when supply is extremely high.

Clean the property excellently

When selling an apartment, apart from the price, the appearance of the apartment is what makes the biggest impression. We advise you to prepare the home in a welcoming, fresh and clean appearance to attract the interest of a potential buyer. Tidy up thoroughly, get rid of all unnecessary items, magnets on the fridge, touching drawings of the children and a bunch of knick-knacks that take up space in your home because they are sentimental only to you. The new person stepping on the doorstep should feel the atmosphere in which he can imagine himself living and feel comfortable and convenient enough.

A well-cleaned apartment attracts significantly more attention from potential buyers and will certainly have a positive impact when pricing the property. To make sure you present your home at its best, you can also trust a professional cleaning company with an approach and attention to detail. It will make sure to make the home shine and the visitors, in turn, will be impressed by the atmosphere and the care taken of the property.

Unique Estates will always be your trusted partner. If you are looking for your dream new home, want to invest or want to realise a property, contact us. Our team is available to assist you with all your luxury real estate questions and to advise you in the best way, protecting your best interest.